Cat Footwear hit the road this season with the multi-city “Make A Scene Tour” to celebrate the launch of the current Fall/Winter 2016 collection, and give a first look at the upcoming Spring/Summer 2017 line.
In Los Angeles, the Cat Footwear team made a scene at Light Lab LA including: cocktails by Pharmacie, Civil Coffee Bar, eats by Amazebowls, Bon Puf & Mister Holmes Bakehouse, some ‘digging in the dirt’ with DIY terrariums, and musical stylings by Hip-Harpist: Faux Margaux.
The launch included loads of rugged boots for Fall with an emphasis on the details from the premium leathers to the nail head embellishments, and super comfortable options using Cat’s proprietary EASE technology. For Spring, consumers can expect to find the gutsy product Cat Footwear is known for in lightened up textures and styles that still offer protection from the unpredictable elements and represent the hardworking durability of the Caterpillar brand.
After a fun tour to New York, Chicago, Los Angeles and ending in Grand Rapids Michigan today, everyone has a chance to join in the tour fun with the Make A Scene Weekend Getaway Contest. The trip includes a $1000 flight voucher, $1000 hotel voucher, $500 Visa Gift Card for spending money, and of course a pair of Cat Boots. Enter to win at: bit.ly/masweekend.
For more information, visit: www.catfootwear.com.